Pierre Demoures, Vusion: “Bluetooth will become our standard protocol and will be integrated into all our developments”

Featured image of the article Pierre Demoures, Vusion: “Bluetooth will become our standard protocol and will be integrated into all our developments”
Faced with the rise of in-store picking for online orders, Vusion (formerly SES-imagotag) is accelerating the digitalisation of physical stores. Driven by the launch of a Bluetooth (BLE) protocol and the rollout of EdgeSense connected rail technology at Walmart and Carrefour, the IoT leader for retail is unifying hardware and data. According to COO Pierre Demoures, the goal is to eradicate out-of-stocks, optimise productivity of order picking and prepare for the era of conversational retail in stores.
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In February 2026, Vusion launched the Bluetooth Low Energy protocol, that aims to make stores fully connected. Where does it stand today?

Having optimised a high-frequency platform for the last 15 years, the roll-out of Bluetooth Low Energy (BLE) reflects years of investments in Bluetooth for Vusion, carried out in close collaboration with Qualcomm. As we fully master our IoT operating system for physical stores, VusionOX, we are ready to scale up, while continuing to maintain our historic platf

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