In February 2026, Vusion launched the Bluetooth Low Energy protocol, that aims to make stores fully connected. Where does it stand today?
Having optimised a high-frequency platform for the last 15 years, the roll-out of Bluetooth Low Energy (BLE) reflects years of investments in Bluetooth for Vusion, carried out in close collaboration with Qualcomm. As we fully master our IoT operating system for physical stores, VusionOX, we are ready to scale up, while continuing to maintain our historic platform active in tens of thousands of stores worldwide. Today, nobody would purchase a car without Bluetooth. Tomorrow, it will be the same in retail stores. We truly believe that Bluetooth will become an established protocol for in-store IoT infrastructures, notably due to its level of a performance, native interactivity with smartphones and mobile devices and robustness. BLE will become Vusion’s standard protocol and will be integrated into all our developments.
The other strategic pillar is EdgeSense, a system of electronic shelf labels based on Bluetooth, that solves the issue of battery management in each label (the battery is located in a rail carrying all the labels placed on a shelf, Editor’s note). It is already deployed at Walmart in the USA, it is currently being rolled out at Carrefour and other retailers will follow including Walmart’s Mexican subsidiary.
What are the challenges for retailers, as Bluetooth is arriving in stores?
From a technical perspective, Bluetooth has to be secure and high-performing.
