Primark accelerates U.S. expansion to compete with Shein

In the U.S.A., Primark (2022 turnover of €8.9 billion via 408 stores) opened a 17th American store on 20th April in the Walden Galleria mall in Buffalo (New York State). Covering 3,200 sq.m, it is one of 11 openings planned in the U.S.A. this year. The British retailer, a subsidiary of ABF, has seen U.S. sales grow by 11% in value in 2022. This is a relative growth, while overall turnover increased by 40% at constant rates compared to 2021. However, compared to 2019, like-for-like sales are...