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As Kering's holding company sells Puma, mind Retail analysed the latest financial results of the footwear retailers and their commercial and pricing strategies. Here are the key figures to understand the trajectory and room for manoeuvre of Nike, JD Sports, Footlocker and Adidas.
Footwear brands are facing a new and significant crisis as customs duties reduce consumer purchasing power and destabilise asset portfolios. On August 25, Bloomberg reported that the Artemis holding company (owned by the Pinault family) was considering selling 29% of a stake in Puma. This follows a 2% drop in sales in the second quarter of 2025. According to sources, the family contacted potential buyers regarding their stake in Puma, whose share price has fallen by 43% since January 2025....
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