Railway stations. Turning travellers into customers, Lagardère’s recipe

Featured image of the article Railway stations. Turning travellers into customers, Lagardère’s recipe

An article by La rédaction

Ajouter mind Retail à vos sources
Publication

9 December 2020 à 10h12

Updated on 13 November 2024 à 17h30

Reading time

7 minutes

Publication: 9 December 2020 à 10h12, Updated on 13 November 2024 à 17h30

Reading time: 7 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
While air traffic is low, Benoit Verdier, Sales and Marketing Director at Lagardère Travel Retail, explains the current challenges of Retail in stations.

An article by La rédaction

Ajouter mind Retail à vos sources
Publication

9 December 2020 à 10h12

Updated on 13 November 2024 à 17h30

Reading time

7 minutes

Publication: 9 December 2020 à 10h12, Updated on 13 November 2024 à 17h30

Reading time: 7 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
Enjoy this article for free while you’re in your trial period
You have access to our content for 15 days
Explore the mind Retail subscription

GRN: Please describe your retail park.

Benoit Verdier: The Relay brand (Lagardère Group) has 1,037 stores in 14 countries. As we specialise within railway stations and airports, we are mainly based in Europe (with 370 points of sale in France). The other 120 or so units are spread over the U.S.A., Canada, the Middle East and Asia-Pacific. We operate with an integrated model and very little franchising. Revenue and traffic are obviously reduced but we are not worried, as our travel retail market

…
You are reading this article thanks to your trial period.
Explore new horizons by checking out our other verticals:
mind Media mind Fintech mind Health mind HR
You are reading this article thanks to your subscription to Mind Retail.
Explore new horizons by checking out our other verticals:
mind Media mind Fintech mind Health mind HR
Do you have information to share with us?
Contact us
Article authors
La rédaction
Our other services
mind Research
Strategic Intelligence: Tailored research and market analysis services to power your insights and back your strategic decisions.
See more
mind Days
Networking & Events: Half-day conferences covering key industry topics and open to the entire ecosystem.
See more
What you absolutely must read this week
The essential content of the week selected by the editorial team.
See all
Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion
As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...
11 September 2026
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
10 September 2026
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
10 September 2026
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Electronic shelf labels: why the US regulator threatens rollout
In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...
21 August 2026