RETAIL-CONTAINERS EXPAND IN SUB-SAHARAN AFRICA

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14 March 2017 à 21h03

Updated on 10 May 2019 à 17h57

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2 minutes

Publication: 14 March 2017 à 21h03, Updated on 10 May 2019 à 17h57

Reading time: 2 minutes

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Publication

14 March 2017 à 21h03

Updated on 10 May 2019 à 17h57

Reading time

2 minutes

Publication: 14 March 2017 à 21h03, Updated on 10 May 2019 à 17h57

Reading time: 2 minutes

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In Senegal, the Decathlon sporting goods retailer (sales of €10 billion in 2016 up by 12% in total) opened a very untypical store in Dakar in December 2016. This 70-sq.m unit within a container is adjacent to the very popular football of Sacré Coeur.

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