Rituals Cosmetics to expand Internationally

Enjoy this article for free while you’re in your trial period
You have access to our content for 15 days

The Dutch cosmetics brand reported a US$617.2 million turnover in 2017, an increase of 36% from 2016. Net profit increased by 24.6% from US$49.8 million in 2016 to US$62.1 million in 2017. Following positive results, the cosmetics brand will focus on plans to expand internationally. The goal is to be a global operational brand within the next 20 years, starting with plans announced in May to launch in the Asian market.

The cosmetics brand, which is inspired by oriental traditions, offers