South Korea : CJ Olive Young tests multilingual personal shoppers in-store

An article by Morgane Monteiro

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Publication

13 March 2025 à 09h36

Updated on 24 July 2025 à 09h08

Reading time

2 minutes

Publication: 13 March 2025 à 09h36, Updated on 24 July 2025 à 09h08

Reading time: 2 minutes

An article by Morgane Monteiro

Add mind Retail to your sources

Publication

13 March 2025 à 09h36

Updated on 24 July 2025 à 09h08

Reading time

2 minutes

Publication: 13 March 2025 à 09h36, Updated on 24 July 2025 à 09h08

Reading time: 2 minutes

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To appeal to an increasingly international clientele, Korean cosmetics giant CJ Olive Young (turnover 2024: US$3.5 billion, up 24%, net margin ratio at 10% of sales) is trialling multilingual shopping assistants in the Seoul flagship store.

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Article authors

Featured image of the article Morgane Monteiro

Morgane Monteiro Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

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