To maintain customer relationships, John Lewis boosts online appointments

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Publication

15 June 2020 à 14h31

Updated on 16 June 2020 à 10h14

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3 minutes

Publication: 15 June 2020 à 14h31, Updated on 16 June 2020 à 10h14

Reading time: 3 minutes

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Since mid-April 2020, the British retailer John Lewis (turnover of €13.8 billion in 2019, -1,5%) has been transposing store services to the web. Karen Reeves, Product Services Manager at John Lewis & Partners explains how in an exclusive interview with Global Retail News.
Add mind Retail to your sources
Publication

15 June 2020 à 14h31

Updated on 16 June 2020 à 10h14

Reading time

3 minutes

Publication: 15 June 2020 à 14h31, Updated on 16 June 2020 à 10h14

Reading time: 3 minutes

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How many online appointments have been taken, and are you pleased with the results? 

K.R.: Since 14th April 2020, more than 2,000 appointments were taken and 800 more are booked in the future. We are really happy with the results. Customer response is incredible, demand is growing…and the average basket is much higher than for classic e-commerce orders.

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