Ulta Beauty joins forces with Axo to sell in Mexico

An article by Morgane Monteiro and Sophie Baqué

Publication

27 March 2024 à 16h17

Updated on 2 April 2024 à 17h26

Reading time

1 minute

Publication: 27 March 2024 à 16h17, Updated on 2 April 2024 à 17h26

Reading time: 1 minute

An article by Morgane Monteiro and Sophie Baqué

Publication

27 March 2024 à 16h17

Updated on 2 April 2024 à 17h26

Reading time

1 minute

Publication: 27 March 2024 à 16h17, Updated on 2 April 2024 à 17h26

Reading time: 1 minute

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On March 14, 2024, US cosmetics and beauty retailer Ulta Beauty (US$11.2 billion turnover in the financial year to February 2024, up 5.7% like-for-like) announced a debut in Mexico in 2025, thanks to a joint venture with Axo. This will be a first expansion market after a Canadian venture in 2019 closed after 12 months. Mexican operator Axo (US$1.46 billion turnover in 2023, up 29.7% in one year) manages nearly 7,000 stores in South America, representing Nike, Hollister, Old Navy, Victoria’s...

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Article authors

Featured image of the article Morgane Monteiro

Morgane Monteiro Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

Sophie Baqué

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