Alibaba. How to make China its n°1 or n°2 market ?

Featured image of the article Alibaba. How to make China its n°1 or n°2 market ?
A subsidiary of Baozun, Full Jet partners with brands to sell on Tmall, Alibaba's marketplace in China. Victoria Glanz, its European C.E.O., reported on the latest changes in the Chinese market.
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Alibaba will publish Q3 results in the coming days. Why is retail activity is lower than JD’s?

In 2020, JD’s retail revenues reached US$114 billion, against US$95 billion for Alibaba. Indeed, these two companies have very different models. JD is an e-retailer that buys products, resells them and delivers to customers with its own drivers, while Alibaba is a marketplace with a GMV 2.5 times higher than JD.com. JD has much higher operational costs because the company has more e-stores that it...

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