Hanshow makes a breakthrough in the US but stumbles on the economics of smart trolley

Chariot connecté
While at NRF Europe, Hanshow revealed a major contract with one of the U.S. retail giants to mind Retail, its smart trolley has yet to prove a market match. A hardware-focused strategy that raises questions, as competitors accelerate in-store data capture.
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At NRF Europe in Paris, Hanshow confirmed a rollout across the Atlantic to mind Retail. The US second largest grocery retailer by sales, Kroger (2025 revenue: US$148 billion, up by 0.3%) “has chosen to install our Nebular Ultra tags, as British retailer Tesco is also doing,” Pierre Fosseux, Vice President of the French subsidiary, told us.

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