How Ikea France optimises store management control with AI

Featured image of the article How Ikea France optimises store management control with AI

An article by Sophie Baqué

Publication

13 October 2025 à 17h36

Updated on 14 October 2025 à 00h14

Reading time

3 minutes

Publication: 13 October 2025 à 17h36, Updated on 14 October 2025 à 00h14

Reading time: 3 minutes

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In a context of declining sales for Ikea France, down by 3.6% in 2024, Christophe Cadic, Digital Director, presented the Good Practices Assistant during the Hubforum. Dedicated to Management Controllers, this intelligent agent accelerates store performance analysis and identifies cost centers and opportunities for optimisation.

An article by Sophie Baqué

Publication

13 October 2025 à 17h36

Updated on 14 October 2025 à 00h14

Reading time

3 minutes

Publication: 13 October 2025 à 17h36, Updated on 14 October 2025 à 00h14

Reading time: 3 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
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On October 7, 2025, during the Hubforum in Paris, Christophe Cadic, Digital Director of Ikea France (Ikea France revenue: €3.7 billion down by 3.6%), reviewed the retailer’s new AI agent designed for management controllers at headquarters and in stores. Piloted since July 2025 across 18 stores, it compares their performance and identifies optimisation levers related to costs, margins and additional sales. To create this tool, called Good Practices Assistant, Ikea relied on Langdock, an...

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Featured image of the article Sophie Baqué
Sophie Baqué
Featured image of the article Sophie Baqué
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