Following the adoption of the anti–fast fashion bill on June 10, 2025, in the Senate, which aims to inform the public about the social impact of low-cost clothing, the French Environmental Label (AEF) officially came into effect for the fashion sector on October 1. The initiative’s objective is to communicate the environmental cost of a garment using a score ranging from 0 (perfect) to infinity. “The score includes all environmental impacts from material production to garment disposal,...
Jott, 1083, Cyrillus, Sessun, Petit Bateau and Soeur publish their environmental scores with Clear Fashion
Since October 1, French fashion retailers have been able, on a voluntary basis, to disclose the environmental cost of their clothing through the French Environmental Label (or AEF). To do so, they must submit their data on a government portal. Jott, 1083, Cyrillus, Sessun, Petit Bateau, Picture and Soeur are among early adopters.
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