Jumia: Africa is now online !

An article by Sophie Baqué

Publication

23 October 2017 à 12h17

Updated on 21 October 2022 à 21h32

Reading time

1 minute

Publication: 23 October 2017 à 12h17, Updated on 21 October 2022 à 21h32

Reading time: 1 minute

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How can online retail become profitable in Africa ? Sophie Baqué met Juliet Anammah, C.E.O. of Jumia in Nigeria, to discuss her vision and strategy in this market of 185 million inhabitants.

An article by Sophie Baqué

Publication

23 October 2017 à 12h17

Updated on 21 October 2022 à 21h32

Reading time

1 minute

Publication: 23 October 2017 à 12h17, Updated on 21 October 2022 à 21h32

Reading time: 1 minute

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
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