“LINA’S BUSINESS IN LEBANON MOVED FROM EUPHORIA TO A PERIOD OF RATIONALISATION”

While Lebanon is a historic market for the Lina’s restaurant chain, stability remains uncertain. Sophie Baqué met Antoine Guillorit, Director of International Development at Lina’s.
Enjoy this article for free while you’re in your trial period
You have access to our content for 15 days
Do you have information to share with us?
Our other services
mind Research
Strategic Intelligence: Tailored research and market analysis services to power your insights and back your strategic decisions.
See more
mind Days
Networking & Events: Half-day conferences covering key industry topics and open to the entire ecosystem.
See more
What you absolutely must read this week
The essential content of the week selected by the editorial team.
See all
Heatwave : Learnings from a crash test for stores’ operating models
Within Europe, summer heatwaves highlight the vulnerability of store estates, with energy consumption surging up by to 30%, cold room and refrigerated cabinets breaking down, uncontrolled thermal...
Roxane Laigle (Lemrock): “With the rise of AI, the CPC or CPM advertising model will lose ground to buying intent”
While AI is now part of 40% of purchasing journeys, Lemrock intends to become the key infrastructure connecting retailers' product catalogues to conversational engines (ChatGPT, Perplexity...
27 July 2026
How AI gives control back to e-retailers: Onepoint’s analysis within a context of search dispersion
As the fragmentation of product discovery - or Search - becomes bigger, now split between social networks, marketplaces and LLMs - Lucie Pérus, Marketing and Customer Experience Manager at...
Towards a sale of Central European assets, Tesco follows in Carrefour’s footsteps
According to a Financial Times article citing sources close to the matter, Tesco is exploring the sale of its subsidiaries in Hungary, the Czech Republic and Slovakia. This represents a network of...