Sustainability: Shein reviled on TikTok and Youtube

Featured image of the article Sustainability: Shein reviled on TikTok and Youtube

An article by Sophie Baqué

Publication

7 July 2022 à 16h28

Updated on 21 October 2022 à 21h45

Reading time

1 minute

Publication: 7 July 2022 à 16h28, Updated on 21 October 2022 à 21h45

Reading time: 1 minute

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An article by Sophie Baqué

Publication

7 July 2022 à 16h28

Updated on 21 October 2022 à 21h45

Reading time

1 minute

Publication: 7 July 2022 à 16h28, Updated on 21 October 2022 à 21h45

Reading time: 1 minute

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
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Shein is facing increasing criticism from a younger generation of sustainable consumers. In the U.S.A., Ava Grand, a young fashion design graduate from Marist College, started to reuse plastic bags used as individual packaging for clothes ordered on Shein. These are made into bags and jackets. Her videos attract a lot of positive feedback, topping 17 million views.

…

This entrepreneur created a complete collection, using Shein’s customers who send her empty wrappers. On TikTok, the “Shein...

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