The European wallet Wero arrives at E.Leclerc and Veepee to compete with Apple Pay and Google Pay

Featured image of the article The European wallet Wero arrives at E.Leclerc and Veepee to compete with Apple Pay and Google Pay

An article by Sophie Baqué

Publication

22 September 2025 à 22h17

Reading time

5 minutes

Publication: 22 September 2025 à 22h17

Reading time: 5 minutes

Wero, the QR code and contactless payment solution developed by EPI and 16 European banks, is beginning a retail rollout with E.Leclerc, Veepee and Orange. This step marks the transition from C2C to online commerce for the European wallet, which already has 44 million users, and ambition to compete with solutions from Big Tech, Visa and Mastercard.

An article by Sophie Baqué

Publication

22 September 2025 à 22h17

Reading time

5 minutes

Publication: 22 September 2025 à 22h17

Reading time: 5 minutes

Enjoy this article for free while you’re in your trial period

You have access to our content for 15 days

Explore the mind Retail subscription

On September 15, 2025, the Wero (EPI Company) wallet announced 3 new retail partnerships: E.Leclerc for e-commerce business in France, Veepee and Orange (Sosh). Driven by a desire for European sovereignty, this universal wallet solution offers a QR code and contactless payment solution that aims to compete with ApplePay, GooglePay and Paypal. At pure player Veepee, it will first be activated in Germany, then Belgium and finally in France (October 2026). “Today, there is no alternative or...

You are reading this article thanks to your trial period.

Explore new horizons by checking out our other verticals:

mind Media mind Fintech mind Health mind HR

You are reading this article thanks to your subscription to Mind Retail.

Explore new horizons by checking out our other verticals:

mind Media mind Fintech mind Health mind HR

Do you have information to share with us?

Article authors

Featured image of the article Sophie Baqué

Sophie Baqué

Featured image of the article Sophie Baqué

Tags

Our other services

Research

Conducting customized studies: benchmarks, overviews, personalized newsletters, white label content.

See more

Training courses

Our training courses & masterclasses: short formats for management, executive coaching, and skills development for junior profiles.

See more

Events

Our networking activities: half-day conferences dedicated to industry issues and open to the entire ecosystem.

See more

What you absolutely must read this week

The essential content of the week selected by the editorial team.

Shoprite adopts Yoobic solution for 3,600 stores and 160,000 employees

As announced in April in mind Retail, the African grocery retailer Shoprite has confirmed the rollout of the Yoobic application to optimise staff task management and anomaly detection in stores...

29 October 2025

Faced with debt and declining sales, Fossil files for bankruptcy

Competition from Apple and Samsung in the smartwatch segment, collapsing sales, customs tariffs… Cornered with a debt of US$179 million, Fossil has filed several bankruptcy petitions in the U.S.A...

29 October 2025

EU: Omnibus bill stalled in Parliament

On October 22, MEPs rejected by a narrow majority the negotiating mandate that would have allowed trilogue negotiations to begin on the omnibus directive watering down the CSRD and duty of care...

27 October 2025

Verizon, Starbucks, DoorDash and Grubhub impacted by AWS outage

On October 20, 2025, the Amazon Web Services cloud (Amazon Q2 2025 revenue: 168 billion dollars, up by 13.3%) was down for several hours before returning to normal. Numerous websites and...

27 October 2025

Most viewed articles of the month on mind Retail

What readers clicked on the most last month.

In the category

What readers clicked on the most last month.

1

Faced with debt and declining sales, Fossil files for bankruptcy

Competition from Apple and Samsung in the smartwatch segment, collapsing sales, customs tariffs… Cornered with a debt of US$179 million, Fossil has filed several bankruptcy petitions in the U.S.A...

29 October 2025

2

Lululemon, Ralph Lauren, Gap and Levi’s enter peak season with high stock levels

Faced with rising customs tariffs affecting US imports, several retailers have built up significant inventories. Over a year, the stocks of Gap, Levi’s, Lululemon, Ralph Lauren and Academy Sports...

27 October 2025

3

France and Italy urge Shein to reassess a business model

While Shein continues to spark controversy through partnerships with Pimkie and BHV department stores (SGM), Italy announced plans to introduce a tax on Asian e-commerce platforms. In France, the...

13 October 2025

4

Cyberattack: Muji, Loft and Sogo & Seibu e-commerce sites down in Japan

Since October 19, Japanese logistics company Askul (2024 revenue: 3.3 billion dollars, up by 2% year-on-year) has been the victim of a cyberattack, preventing it from managing e-commerce orders...

27 October 2025

5

Antoine Jouteau, Leboncoin : “We are launching our first warranty offer for multimedia products”

As Leboncoin prepares to celebrate a 20th anniversary in 2026, mind Retail interviewed Antoine Jouteau, the outgoing Chief Executive Officer. As Jacob Aqraou, Executive Chairman of the Board of...

13 October 2025

6

TikTok Shop and Temu strengthen logistics networks by signing with Royal Mail and La Poste

To accelerate European markets, TikTok Shop and Temu signed agreements with the leading postal operators in France and the United Kingdom. Here is a look at these strategic partnerships.

20 October 2025