TJX invests US$360 million in the Dubai-based Brands For Less

Featured image of the article TJX invests US$360 million in the Dubai-based Brands For Less

An article by Sophie Baqué

Publication

24 September 2024 à 19h49

Updated on 2 October 2024 à 13h22

Reading time

2 minutes

Publication: 24 September 2024 à 19h49, Updated on 2 October 2024 à 13h22

Reading time: 2 minutes

An article by Sophie Baqué

Publication

24 September 2024 à 19h49

Updated on 2 October 2024 à 13h22

Reading time

2 minutes

Publication: 24 September 2024 à 19h49, Updated on 2 October 2024 à 13h22

Reading time: 2 minutes

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While Primark announced a strategic partnership with Alshaya Group to enter the Gulf, the American TJX Co. is also going on the offensive. The world’s largest fashion retailer by sales (turnover 2023 of US$54.2 billion, up by 9% via the TJ Maxx, Homegoods and other chains) invested US$360 million in the Dubai-based discount chain Brands for Less (BFL). The transaction for a 35% minority stake is due to be completed by February 1, 2025. “Through this partnership, we aim to double the number...

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Featured image of the article Sophie Baqué

Sophie Baqué

Featured image of the article Sophie Baqué

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