Under Armour seeks international recovery

Publication

16 April 2019 à 09h38

Updated on 10 May 2019 à 16h12

Reading time

3 minutes

Publication: 16 April 2019 à 09h38, Updated on 10 May 2019 à 16h12

Reading time: 3 minutes

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Publication

16 April 2019 à 09h38

Updated on 10 May 2019 à 16h12

Reading time

3 minutes

Publication: 16 April 2019 à 09h38, Updated on 10 May 2019 à 16h12

Reading time: 3 minutes

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The U.S. sporting brand Under Armour, known as the indefatigable challenger of Adidas, is focussing on international expansion as a spearhead to financial recovery, following a restructuring in 2018. Founder and C.E.O. Kevin Plank travelled to India in March to inaugurate the first Under Armour store in New Delhi, within the highly attractive DLF Promenade Mall. The opening was headlined by Michael Phelps, the most successful swimmer in the Olympics history with 28 medals. On March 30, Plank wa

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