United States: JCPenney department stores make it easier to swap shifts in bid to retain staff

Featured image of the article United States: JCPenney department stores make it easier to swap shifts in bid to retain staff
In January last year JCPenney human resources chief Andre Joyner launched the "open shift market place" application in a bid to retain the group's 50,000 employees, against the backdrop of a tight employment market and structural staff turnover. This online platform facilitates the exchange of time slots and the allocation of overtime. Staff turnover has fallen by 20% as a result.
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“Open shift market place” is the name of the pilot programme launched by American department stores’ JCPenney in January 2023 to enable employees to swap working hours and combat staff turnover. After the company went bankrupt, Andre Joyner, head of human resources at the company that owns 650 shops, and new chief executive Marc Rosen, appointed in November 2021, set out to gauge feelings amongst the 50,000 “associates”, as the group’s employees are known.  They used surveys and regular meetings with small groups of employees.

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