Alibaba wants to boost its growth in Europe thanks to BNPL

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2 February 2023 à 15h43

Updated on 3 February 2023 à 17h53

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2 minutes

Publication: 2 February 2023 à 15h43, Updated on 3 February 2023 à 17h53

Reading time: 2 minutes

Add mind Retail to your sources

Publication

2 February 2023 à 15h43

Updated on 3 February 2023 à 17h53

Reading time

2 minutes

Publication: 2 February 2023 à 15h43, Updated on 3 February 2023 à 17h53

Reading time: 2 minutes

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Like Shein with Klarna, AliExpress (the drop-shipping business of the Alibaba group) announced on 16 January the introduction of BNPL for European customers.

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