Chinese women, a major opportunity for sport retailers

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24 October 2017 à 12h34

Updated on 10 May 2019 à 17h33

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2 minutes

Publication: 24 October 2017 à 12h34, Updated on 10 May 2019 à 17h33

Reading time: 2 minutes

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Publication

24 October 2017 à 12h34

Updated on 10 May 2019 à 17h33

Reading time

2 minutes

Publication: 24 October 2017 à 12h34, Updated on 10 May 2019 à 17h33

Reading time: 2 minutes

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In China, Lululemon Athletica is about to open its 1st store in Chengdu. The retailer, which boats “Sweat once a day” at store doors, has managed to catch Chinese consumers with its community spirit, yoga lessons in stores and its healthy lifestyle.

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