Frederico Trajano, head of Magazine Luiza, is revolutionising Brazilian e-commerce

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5 November 2021 à 14h03

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Publication: 5 November 2021 à 14h03

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Publication: 5 November 2021 à 14h03

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Since taking over the household appliance retailer in 2015, Frederico Trajano (C.E.O.) has transformed the chain nicknamed Magalu into a hive of e-commerce and digital startups.

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