Muji “no-brand” retailer wins in the U.S. marketing fief

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9 October 2019 à 11h37

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Publication: 9 October 2019 à 11h37

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9 October 2019 à 11h37

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Publication: 9 October 2019 à 11h37

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Since August 2018, Toru Akita has run the North American business as C.E.O. of Muji after having orchestrated expansion in Canada, China, Indonesia and the Philippines. This new responsibility is to drive a pivotal growth for the U.S.

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