Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon

Featured image of the article Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon

An article by Morgane Monteiro and Sophie Baqué

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Publication

29 November 2024 à 17h55

Updated on 15 January 2025 à 18h36

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4 minutes

Publication: 29 November 2024 à 17h55, Updated on 15 January 2025 à 18h36

Reading time: 4 minutes

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In Q3 in France, of the 6 online retailers that gained over a million monthly Unique Visitors (UVs), 5 were marketplaces. Whilst Temu leads the way, with a gain of 5.4 million visitors, Carrefour is also doing well.

An article by Morgane Monteiro and Sophie Baqué

Add mind Retail to your sources
Publication

29 November 2024 à 17h55

Updated on 15 January 2025 à 18h36

Reading time

4 minutes

Publication: 29 November 2024 à 17h55, Updated on 15 January 2025 à 18h36

Reading time: 4 minutes

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Key points :

-In France, 9 of the 15 largest e-commerce websites are marketplaces.

-General and electronics marketplaces (Amazon, Cdiscount, Rakuten) suffered in Q3

-Asian low-cost platforms (Temu, Aliexpress, Shein) continued a strong growth.

-Second-hand platforms (Leboncoin, Vinted, eBay) each gained over a million visitors in Q3

According to the FEVAD and Médiamétrie barometer, the fashion marketplaces model continued to gain ground in Q3 2024, among the top 20 e-tailers in France. The audience of this “Top 20” grew by 2.2%. This is 50.6 million monthly unique visitors (UVs), covering 79% of the population. Within this “Top 20”, 15 players are product e-tailers, including nine marketplaces.

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Article authors
Featured image of the article Morgane Monteiro
Morgane Monteiro Journalist
Featured image of the article Morgane Monteiro

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

Featured image of the article Sophie Baqué
Sophie Baqué Chief Editor of mind Retail
Featured image of the article Sophie Baqué
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