With a low price positioning, Walmart has managed to accelerate growth in 2022. This policy has nevertheless cost profitability. Note: the group has generated US$2.7 billion in advertising revenue, up by 30% in one year.
On 21 February, Walmart published the Q4 2022 results and annual projections. For the full year 2022, the world’s largest retailer reported total revenue of US$611.3 billion, up 7.4% at constant rates. A year ago, sales growth was 1.6%.
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Article authors
Sophie Baqué
Chief Editor of mind Retail