Thomas Schnee

Freelance

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Expertise

Correspondant à Berlin pour la presse française et suisse depuis la fin des années 90, je couvre de nombreux sujets économiques, politiques et sociétaux et plus spécifiquement le monde de l’entreprise et du travail allemands . Dans ma ligne de mire : cogestion, digitalisation, démographie et politiques ESG/DEI.

Latest articles by Thomas Schnee

SAP joins Amazon, Walmart and Salesforce in scaling back its diversity programme

Following Donald Trump's executive order to abolish diversity policies, SAP, the German business management software leader, has announced that it is scrapping its target of 40% women in its...

16 May 2025

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What you absolutely must read this week

The essential content of the week selected by the editorial team.

Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion

As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...

11 September 2026

Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”

The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...

10 September 2026

ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending

By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...

10 September 2026

With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era

With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...

9 September 2026

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Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock

Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...

21 August 2026