Denmark: study on equal pay to attract skilled women and develop their loyalty

For the first time in the country, a study shows that companies' policies in favour of gender equality enable to attract and keep skilled women. This is a important advantage in a country marked by important employment mobility and increasing competition concerning the recruitment of skilled staff. (Ref. 080027)
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A study from the Aarhus School of Business (Handelshøjskolen) in Aarhus University, which has recently been published, shows for the first time that, companies leading equal opportunities policies, granting women the same pay and the same promotion possibilities than men, attract skilled women employees and slightly increase their capacity to keep this workforce longer than those who do not have such an approach.

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