[Amazon Results] Amazon delivers a solid Q3 2025, driven by AWS, e-commerce and advertising

Featured image of the article [Amazon Results] Amazon delivers a solid Q3 2025, driven by AWS, e-commerce and advertising
Amazon recorded solid growth over the first 9 months of 2025, driven by e-commerce, cloud activities and a rebound in advertising. However, the group is seeing profitability ease under record investments in AI and financial penalties imposed by the FTC. Here is an analysis of the Q3 results and the January–September 2025 period.
Enjoy this article for free while you’re in your trial period
You have access to our content for 15 days

After announcing 14,000 layoffs in support functions, Amazon published on October 30, 2025 results for the quarter to September 30. Above analysts’ expectations, quarterly revenue increased by 13.4% at constant rates, reaching US$180.2 billion (US$21.3 billion more than a year earlier). Over the first 9 months of 2025 – and we will focus our analysis on this January–September period – sales grew by 11.9% to US$503.5 billion. This represents an incremental US$53.4 billion over 9 months (annual c

You are reading this article thanks to your trial period.
Explore new horizons by checking out our other verticals:
You are reading this article thanks to your subscription to Mind Retail.
Explore new horizons by checking out our other verticals:
Do you have information to share with us?
Our other services
mind Research
Strategic Intelligence: Tailored research and market analysis services to power your insights and back your strategic decisions.
See more
mind Days
Networking & Events: Half-day conferences covering key industry topics and open to the entire ecosystem.
See more
What you absolutely must read this week
The essential content of the week selected by the editorial team.
See all
Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion
As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...
11 September 2026
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Before an IPO, Shein forced to reveal margin erosion in 2025 and impact of US tariff shock
Made public ahead of a Hong Kong listing planned for September, Shein’s financial documents, seen by mind Retail, confirm the shift experienced by the fast-fashion retailer. Despite a 8% sales...
2
O’Boticario rolls out AI diagnostics across 4,000 stores with Haut.ai
On August 18, Brazilian cosmetics retail chain O’Boticario (2025 GMV up by 6.7%) announced the deployment of skin analysis technology provided by Estonian start-up Haut.AI. It will be rolled...
21 August 2026
3
E-commerce: click-through rate down by 5.4% since Google AIO launch in France
mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...
4
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
5
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
6
Albertsons says its customers are buying more thanks to AI agents
Through its conversational assistant, the US grocery retailer is recording double-digit increases in e-commerce baskets. Eager to maximise their potential, it is changing tack and rolling out a...
18 August 2026