Available in Brazil, France, Belgium, Spain, Italy, Lithuania and Denmark, payment provider Marketpay handled €2.3 billion transactions in 2021. Aude Vicaire, Director of Products, Solutions and Marketing, details the conditions for success of crypto payments in the retail industry.
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In the U.S., Gucci stores have started to accept payments in Bitcoin and Ethereum. Are we at the beginning of a take-off?
AV: The U.S. is more advanced than Europe. So far, retailers are interested but crypto payments remain marginal. Players like Magento, Shopify and Prestashop are starting to accept this method of payment.
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