Amid a restructuring plan, U.S.-based retail media group Stratacache has just divested a subsidiary Scala, sold to Swedish Vertiseit for US$28 million. In parallel, the group has placed the British business into liquidation. Analysis.
On May 28, 2026, the U.S. specialist in advertising digital screens and in-store measurement Stratacache (1,200 employees, subsidiaries Strada, PRN Retail Media, etc.) placed the British operations into liquidation.
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