advertising

As retail media now accounts for 7.8% of total revenue, Cdiscount shared, during a press day, an update on new advertising levers in terms of videos, customer reviews and promotions. Insights from...

28 September 2026

From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe

This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...

27 August 2026

Retail media: Vusion strengthens its footprint with the acquisition of In-Store Media

As part of a strategy of vertical integration and boosted by a strong H1 2026, Vusion acquired Spanish retail media specialist In-Store Media (2025 revenue: €120 million). This debt-financed deal...

3 August 2026

Roxane Laigle (Lemrock): “With the rise of AI, the CPC or CPM advertising model will lose ground to buying intent”

While AI is now part of 40% of purchasing journeys, Lemrock intends to become the key infrastructure connecting retailers' product catalogues to conversational engines (ChatGPT, Perplexity...

27 July 2026

UK : Dunnhumby creates a multi-retailer ad network to compete with Valiuz and Unlimitail

Dunnhumby launches Network Alliance, a single counter uniting data and inventories from Tesco and Waitrose (food), B&Q (DIY) and John Lewis department stores, to put an end to the fragmentation of...

26 June 2026

Stratacache sells Scala and liquidates UK operations

Amid a restructuring plan, U.S.-based retail media group Stratacache has just divested a subsidiary Scala, sold to Swedish Vertiseit for US$28 million. In parallel, the group has placed the...

5 June 2026

The Home Depot bets on Reddit and Pinterest to enrich a retail media offering

As consumers currently use large AI models for product discovery and recommendations - and not to buy - the media network of The Home Depot signed 2 unprecedented agreements with Reddit and...

13 May 2026

Retail media and digital advertising: Meta to outpace Google by 2026

The world’s advertising duopoly is about to experience a historic shift. According to Emarketer forecasts, Meta should snatch Google, the advertising leader in net revenue by the end of 2026...

27 April 2026

How Coopérative U strengthened local roots and combined brand content, research and video with 366

Advised by Heroiks media agency Heroiks, French grocery retailer Coopérative U chose 366 to produce a bespoke study and media plan to communicate a cooperative status as part of a brand...

27 April 2026

Unibail Rodamco Westfield and Monoprix test DOOH measured by real impact

Crossing data from advertising campaigns with in-store KPIS, such as traffic and in-store revenue, is becoming a key challenge for retail media. While URW adopts a new offer from Cityz Media to...

17 April 2026

Criteo to launch Commerce Go self-service platform in late March 2026

The self-service element of the “Commerce Go” platform should be available by the end of the first quarter, Marc Fischli, Executive Managing Director EMEA at Criteo, told mind Media...

16 February 2026

Retail media and AI: Mirakl Ads aims to maximise personalisation and marketplace revenue

At the age of agentic commerce, personalising recommendations becomes a key performance sales lever for marketplaces. At the AI Day organised by France Digitale in Paris, Mirakl detailed the...

12 February 2026

E-retail media solidifies brand–retailer relationships

According to Publicis Commerce‘s e-retail media barometer for 2025 (surveying around 200 marketing, commerce, and e-commerce decision-makers in France) published on January 7, 2026, nearly...

2 February 2026

2026 Trends – Retail media, between omnichannel reach, creativity and measurement

(Trends, 6/6) After an exceptional 2024 driven by the Olympic Games, retail media entered a phase of maturity and slowing business last year. It nonetheless remains extremely dynamic, fuelled by...

28 January 2026

Ahead of an I.P.O., OpenAI tests advertising on ChatGPT in the U.S.A.

In mid-January, OpenAI (2024 revenue: 3.7 billion dollars, up by 130% in a year) announced the launch of advertising on ChatGPT from February 2026 in the U.S.A. Sponsored ads will appear for users...

23 January 2026

Criteo appoints Gregory Mialhe as Retail Media Director for France

Criteo announced on December 16 the appointment of Grégory Mialhe as Retail Media Director for France. The former Director of Marketing and Direct Sales at Retailink by Fnac Darty...

22 December 2025

Our other services

mind Research

Strategic Intelligence: Tailored research and market analysis services to power your insights and back your strategic decisions.

mind Days

Networking & Events: Half-day conferences covering key industry topics and open to the entire ecosystem.

Our mind news

See all

Julien Cailleau, Oney: “With 3 retailers, we are testing the use of Valiuz data to streamline financing approvals”

Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...

29 October 2026

Advantail signs with Formality to streamline commercial lease management

Amid an ownership shake-up following its acquisition by Evoriel, shopping centre operator Advantail has signed with Formality to digitise the management of commercial leases and contracts across...

23 October 2026

How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

Most viewed articles of the month on mind Retail

What readers clicked on the most last month.

In the category

What readers clicked on the most last month.

Eric Meulien, Al Futtaim: “The next step in our roadmap is to replace the in-store POS system”

Operating in 18 countries and managing brands such as Ikea, Zara and Marks & Spencer, Emirati group Al-Futtaim (2025 revenue: US$9.7 billion, up by 6%) has a unique vantage point from which to...

12 October 2026

Marketplaces: How Orange and Virgin Australia reinvent their value creation models

Looking to turn their audience into a commercial platform without having to carry the risk of holding stock, new verticals are entering the marketplace space, with new models designed to enhance...

8 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

Cashback: Younited secures an exclusive contract with Bouygues Telecom

Following Orange and the launch of a marketplace, Bouygues Telecom is strengthening a customer loyalty strategy by focusing on purchasing power with a new cashback offer. For French fintech...

16 October 2026