India: After Skechers and Huda Beauty, Birkenstock files lawsuit for counterfeiting

Featured image of the article India: After Skechers and Huda Beauty, Birkenstock files lawsuit for counterfeiting

An article by Sophie Baqué

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Publication

15 July 2025 à 16h13

Updated on 12 August 2025 à 11h48

Reading time

3 minutes

Publication: 15 July 2025 à 16h13, Updated on 12 August 2025 à 11h48

Reading time: 3 minutes

As an array of clothing brands shift industrial production to India to reduce dependence on China, Birkenstock, Skechers and Huda Beauty are facing a battle over intellectual property rights.

An article by Sophie Baqué

Add mind Retail to your sources

Publication

15 July 2025 à 16h13

Updated on 12 August 2025 à 11h48

Reading time

3 minutes

Publication: 15 July 2025 à 16h13, Updated on 12 August 2025 à 11h48

Reading time: 3 minutes

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After filing a complaint with the High Court in New Delhi, German footwear brand Birkenstock (revenue for the year ending September 30, 2024: 1.8 billion euros, up 22% at constant rates) obtained inspections and seizures in India. These concern 4 factories near the tourist area of Agra and 4 shoe retailers in the same area, Reuters reported on July 7.

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Featured image of the article Sophie Baqué

Sophie Baqué Chief Editor of mind Retail

Featured image of the article Sophie Baqué

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