Japan. Shein opens its first permanent store to boost omnichannel

An article by Sophie Baqué

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Publication

3 November 2022 à 14h21

Updated on 4 November 2022 à 14h51

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3 minutes

Publication: 3 November 2022 à 14h21, Updated on 4 November 2022 à 14h51

Reading time: 3 minutes

An article by Sophie Baqué

Add mind Retail to your sources

Publication

3 November 2022 à 14h21

Updated on 4 November 2022 à 14h51

Reading time

3 minutes

Publication: 3 November 2022 à 14h21, Updated on 4 November 2022 à 14h51

Reading time: 3 minutes

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Chinese fast fashion giant Shein (valued at €91 billion in April 2022) will open a first permanent store in Tokyo on 13 November.

Located in the lively Harajuku district, this 201 sq.m- stores covers two floors. It will offer a selection of the most popular clothes on the Japanese market.

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Article authors

Featured image of the article Sophie Baqué

Sophie Baqué Chief Editor of mind Retail

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