O’Boticario rolls out AI diagnostics across 4,000 stores with Haut.ai

Featured image of the article O’Boticario rolls out AI diagnostics across 4,000 stores with Haut.ai

An article by Sophie Baqué

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21 August 2026 à 17h59

Updated on 24 August 2026 à 16h06

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Publication: 21 August 2026 à 17h59, Updated on 24 August 2026 à 16h06

Reading time: 2 minutes

An article by Sophie Baqué

Ajouter mind Retail à vos sources

Publication

21 August 2026 à 17h59

Updated on 24 August 2026 à 16h06

Reading time

2 minutes

Publication: 21 August 2026 à 17h59, Updated on 24 August 2026 à 16h06

Reading time: 2 minutes

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On August 18, Brazilian cosmetics retail chain O’Boticario (2025 GMV up by 6.7%) announced the deployment of skin analysis technology provided by Estonian start-up Haut.AI. It will be rolled out across the entire store network, representing 4,000 points of sale in Brazil. This AI-guided consultation experience is called “Meu Botik”. The tool operates on sales staff mobile tablets rather than a separate kiosk and is trained on over 3 million validated clinical images. Following a photo of a cust

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Featured image of the article Sophie Baqué

Sophie Baqué Chief Editor of mind Retail

Featured image of the article Sophie Baqué

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