« THERE ARE MANY OPPORTUNITIES IN ONLINE SALES AND DRIVE »

Featured image of the article « THERE ARE MANY OPPORTUNITIES IN ONLINE SALES AND DRIVE »
3 questions to Gary Swindells, C.E.O. of Costco-France
The editorial team is offering you free access to this article
Start your free 15-day trial to access all our content

Gary Swindells: We are moving forward step by step, it is at the heart of our DNA and our values. Costco is not expanding exponentially; it is quite the opposite, we want to stabilise ourselves, to ensure solid foundations before moving on to the next step. This has been the case in all our international markets, in Japan, in Canada, in France, etc. There, Costco opened in 2017 and currently has a warehouse store in Villebon-sur-Yvette (90,000 persons with a €36/year membership card, 85% of whom are private individuals and 15% professionals). Of course, there are other opportunities in Europe, and we hope to announce some opening projects in the next month in France and in Spain. 

Sophie Baqué: Are you going to sell online?  

Gary Swindells: In December, only France and Spain will not have e-commerce activity. There are many opportunities in online sales, especially drive, but we want first to solidify our core business before going on the Internet. In other countries (USA, Canada, etc.), Costco’s e-commerce business is really complementary to that of stores: only 3% of the range sold online is the same as in the stores. The offer’s depth is also different: at Costco we can find an average 3,800 references in store against 8,000 online.

Sophie Baqué: How data teams are organised at Costco? 

Gary Swindells: In Seattle, where the first Costco warehouse store opened in 1983 and where our global headquarters are still located, there is a large team dedicated to data. Currently, these skills are rather centralised in the US, but there are some support departments in the countries. Of course, it is intended to evolve. We definitely have a local data team when we launch a new drive service.

Do you have information to share with us?
Our other services
mind Research
Strategic Intelligence: Tailored research and market analysis services to power your insights and back your strategic decisions.
See more
mind Days
Networking & Events: Half-day conferences covering key industry topics and open to the entire ecosystem.
See more
What you absolutely must read this week
The essential content of the week selected by the editorial team.
See all
Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion
As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...
11 September 2026
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Electronic shelf labels: why the US regulator threatens rollout
In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...
2
E-commerce: click-through rate down by 5.4% since Google AIO launch in France
mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...