Morgane Monteiro

Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

Featured image of the article Morgane Monteiro

Expertise

Journaliste économique pour mind Retail depuis début 2024, j’analyse les dynamiques de transformation digitale dans le commerce. Mon travail mêle suivi de l’actualité sectorielle, enquêtes approfondies et décryptage des innovations technologiques nourris par des échanges avec des experts du terrain à travers des interviews de dirigeants et l’animation de tables rondes.
Forte d’une première expérience en analyse d’insights stratégiques au sein du HUB Institute, je m’attache à produire une information indépendante et rigoureuse pour les décideurs du retail. Je couvre un large spectre de sujets liés à la digitalisation et à l’omnicanalité dans le retail et la retail tech : expérience client, supply chain, paiement, cybersécurité, intelligence artificielle.

Most read articles by Morgane Monteiro
How Kiabi, Rouge Gorge and La Grande Récré leverage social login to enhance online conversion
Still absent from an array of e-commerce sites, social logins such as “Sign in with Google” are becoming established levers to optimise authentication. What is their impact on abandoned baskets...
25 March 2026
Aroma-Zone and Najar reveal the behind-the-scenes of a strategic partnership
As the adoption of AI results in increasing cost volatility for companies, mind Retail spoke in Monaco with Christelle Glaszer, Manager of Indirect Purchases at Aroma-Zone natural beauty retailer...
13 March 2026
Online authentification : Prelude expands a “message free” solution globally 
A competitor to Twilio, Vonage and Plivo, the French startup Prelude, which has 75 retail clients, is actively deploying Prelude Zero, an authentication method that requires no message delivery...
13 March 2026
Social media & age verification: Tech breaks the glass ceiling of precision
As an array of international governments restrict social networks access for teenagers under 15 or 16, new facial recognition technologies from Yoti, Persona and k-ID are making progress in...
13 March 2026
Latest articles by Morgane Monteiro
Watsons invests US$250 million to upgrade in-store beauty experience
On June 6, 2024, Hong Kong-based Watsons (A.S Watson Group, turnover of US$23 billion in 2023) unveiled a US$250 million investment programme for its stores. This includes 1,200 new stores and...
Old Navy and Rent the Runway adapt collections in response to a rush on anti-diabetic drugs
In the U.S.A., Rent the Runway, Amarra and Old Navy are all seeing an unprecedented shift towards smaller sizes. The cause is often new anti-obesity treatments, popularised on TikTok, which are...
24 June 2024
2 months after launch, La Maison Convertible’s chatbot converts 15% of users
At the mind Retail Day conference, La Maison Convertible presented an initial assessment of a new AI-based chatbot launched in April 2024. The furniture retailer has succeeded in boosting the...
21 June 2024
By focusing e-commerce in stores, Target reduces inventory by US$2 billion
After experiencing inventory difficulties following the pandemic, Target reviewed its strategy, particularly its e-commerce roadmap. Here is a look at the operating results of the world's 5th...
Yoox-Net-A-Porter bids farewell to China under pressure from competitors
On June 14, Switzerland’s Richemont (2023 sales of €20.62 billion, up by 3.3%), owner of Cartier, Van Cleef & Arpels, etc., announced the closure of the Yoox Net A Porter (YNAP)...
Galeries Lafayette returns to 2019 sales levels
Galeries Lafayette celebrates a 130th anniversary this year. After returning to pre-Covid sales levels, the department store chain is forecasting revenue of €3.85 billion this year. Despite an...
17 June 2024
E.Leclerc to activate e-retail media in 300 petrol stations
While revenue of e-retail media grew by 24 % last year in France to €1.11 billion and continues to gain share in the advertising market (12% after 9% in 2023), E.Leclerc is accelerating...
17 June 2024
Leroy Merlin halves Board and starts a vast redundancy plan
Leroy Merlin (GMV 2023 of €9.93 billion in France up by 1.3% year-on-year) announced the loss of about 500 jobs in France, representing around 1.8% of the group’s workforce. The timing...
Fast fashion giant Shein tries circularity
Following a launch in the U.S.A. in 2022, the second-hand clothing resale platform Shein Exchange, was launched in France on June 3. Available from the mobile app, it offers only clothing...
Ikea launches a recruitment campaign for a new store on Roblox
On June 24, Ikea launched a first metaverse store in the UK. Recruited between June 14 and 18, the 10 store advisors on Roblox (“The Co-Worker Game”, developed by Swedish gaming...
Benetton Co-Founder to step down as Chairman amid allegations of fraud
On May 25, in Italy, Luciano Benetton, Co-Founder of the eponymous Italian fashion retailer (sales of €1.09 billion in 2023 up by 8.5%, after a 19%-uplift in 2022), announced his intention to...
6 June 2024
Dealt raises €6 million in Series A to foster services and circularity
Formerly Mon super Voisin, Dealt, a specialist in white-label services for retailers, has announced a €6 million round of funding to accelerate expansion in France and Europe. C.E.O. Mickael...
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Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion
As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...
11 September 2026
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Electronic shelf labels: why the US regulator threatens rollout
In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...
2
E-commerce: click-through rate down by 5.4% since Google AIO launch in France
mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...