Germany: researchers at the Fraunhofer Institute analyze the issue of female promotion in businesses in light of four typical corporate cultures

According to the qualitative study presented at the end of October by the Fraunhofer Institute for Systems and Innovation Research (ISI), there is a major link between corporate culture and the problems with female advancement in executive positions in the company concerned. Developed together with nine large German businesses (Allianz, BASF, Bayer, Bosch, Daimler, Deutsche Bahn, EADS, Infineon Technologies and Microsoft Deutschland), the research project differentiates four typical corporate cultures and concretely shows how these influence the way different problems and solutions are considered. The authors claim that women's professional evolution will come from changes to the in-depth culture rather than special measures. (Ref. 120696)
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More than some of their European counterparts, German businesses are looking at the employment of women, particularly at management level. This particular interest comes from the situation in Germany, where demographic ageing is much more marked than elsewhere. Besides, the position of the German industry on products with a high technological value-added. Therefore, businesses are working on mobilizing female workers, who are often well trained, and on keeping them in the company in the long run. Yet, currently, women account for 33 percent of supervisory staff in German businesses, but only 14.9 percent in large businesses – placing Germany 7th at European level.

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