Kiabi unveiled their strategic roadmap for 2023. This includes expanding products for children and babies, launching the new marketplace in Spain and Italy and massively rolling out “corners” at Auchan hypermarkets.
The fashion retailer Kiabi (549 stores in 20 countries, turnover 2021 of €1.99 billion) offers products for the whole family, from children to men, women and maternity. C.E.O. Patrick Stassi is “preparing to have a record year in 2022″, he said during a Connect Lille event. For the retailer, 85% of revenue comes from customers who are members of a loyalty program and make an average of 4 purchases a year.
In terms of format, Kiabi, historically established in suburban zones, is also opening sto
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