U.A.E. The Majid Al Futtaim conglomerate, Carrefour‘s exclusive partner in the Middle East, Africa and Asia (350 stores including new stores in East Africa and Uzbekistan), is pursuing an ambitious strategy of investment in new technology.
The Covid-19 crisis caused e-commerce and home delivery to explode in the U.A.E. and surrounding region (1.4 million online orders delivered by Carrefour between January and September 2021, up 171% year-on-year). Hani Weiss, C.E.O. of Majid Al Futtaim,...