USA : TikTok adds an e-commerce site to compete with Shein and Temu

An article by Sophie Baqué

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Publication

3 August 2023 à 17h21

Updated on 28 August 2023 à 14h28

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2 minutes

Publication: 3 August 2023 à 17h21, Updated on 28 August 2023 à 14h28

Reading time: 2 minutes

An article by Sophie Baqué

Add mind Retail to your sources

Publication

3 August 2023 à 17h21

Updated on 28 August 2023 à 14h28

Reading time

2 minutes

Publication: 3 August 2023 à 17h21, Updated on 28 August 2023 à 14h28

Reading time: 2 minutes

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TikTok (1.17 billion users by June 2023) is opening an e-commerce business in the U.S.A. Ranging from clothing to electronic equipment, the “Made in China” offer is available directly on the app via a tab placed between the “Following” and “For you” sections.

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Article authors

Featured image of the article Sophie Baqué

Sophie Baqué Chief Editor of mind Retail

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