Morgane Monteiro

Journalist

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

Featured image of the article Morgane Monteiro

Expertise

Journaliste économique pour mind Retail depuis début 2024, j’analyse les dynamiques de transformation digitale dans le commerce. Mon travail mêle suivi de l’actualité sectorielle, enquêtes approfondies et décryptage des innovations technologiques nourris par des échanges avec des experts du terrain à travers des interviews de dirigeants et l’animation de tables rondes.
Forte d’une première expérience en analyse d’insights stratégiques au sein du HUB Institute, je m’attache à produire une information indépendante et rigoureuse pour les décideurs du retail. Je couvre un large spectre de sujets liés à la digitalisation et à l’omnicanalité dans le retail et la retail tech : expérience client, supply chain, paiement, cybersécurité, intelligence artificielle.

Most read articles by Morgane Monteiro
How Kiabi, Rouge Gorge and La Grande Récré leverage social login to enhance online conversion
Still absent from an array of e-commerce sites, social logins such as “Sign in with Google” are becoming established levers to optimise authentication. What is their impact on abandoned baskets...
25 March 2026
Aroma-Zone and Najar reveal the behind-the-scenes of a strategic partnership
As the adoption of AI results in increasing cost volatility for companies, mind Retail spoke in Monaco with Christelle Glaszer, Manager of Indirect Purchases at Aroma-Zone natural beauty retailer...
13 March 2026
Online authentification : Prelude expands a “message free” solution globally 
A competitor to Twilio, Vonage and Plivo, the French startup Prelude, which has 75 retail clients, is actively deploying Prelude Zero, an authentication method that requires no message delivery...
13 March 2026
Social media & age verification: Tech breaks the glass ceiling of precision
As an array of international governments restrict social networks access for teenagers under 15 or 16, new facial recognition technologies from Yoti, Persona and k-ID are making progress in...
13 March 2026
Latest articles by Morgane Monteiro
Obi joins forces with Too Good To Go in the plants department
On November 26, 2024, Germany’s second largest D.I.Y. retailer OBI (sales 2023 of €8.2 billion via 645 stores in Europe, including 349 German units) announced that it had joined forces...
3 December 2024
Decathlon tests Klaro to boost staff buying power
Since late October 2024, Decathlon has been testing the Klaro solution with 1,000 staff in Northern France. The aim is to improve their purchasing power by simplifying access to social benefits...
3 December 2024
Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon
In Q3 in France, of the 6 online retailers that gained over a million monthly Unique Visitors (UVs), 5 were marketplaces. Whilst Temu leads the way, with a gain of 5.4 million visitors, Carrefour...
JD Sports buys Courir for €520 million, 10 times EBIT
After buying rival U.S. retailer Hibbett for US$1.1 billion in April, JD Sports Fashion (sales 2023 of €11.93 billion, up by 2.9%) made a 2nd acquisition. On November 27, 2024, it took over...
29 November 2024
[mind Retail Exclusive] Chronodrive and Norauto join Tipik’s HR multi-brand pool to absorb peaks in activity
Chronodrive and Norauto join Tipik, an H.R. pooling solution managed with Laponi and Cegedim. Already adopted by Decathlon, Kiabi, Brice, Jules, Rouge Gorge, La Vie Claire, Leroy Merlin, Boulanger...
California: first flagship dedicated to live shopping on TikTok
Gone are the days of content creators live-streaming from a bedroom. On November 21, digital agency Outlandish opened a first store in the U.S.A. dedicated to live shopping on TikTok Shop. In...
Kohl’s sales plunge 8.8% in Q3, penalised by insufficient private label inventory
American chain Kohl’s (2023 sales 16.6 billion dollars , down by 3.4%, 1,100 stores in 49 states) is going through a difficult period. Quarterly sales to November 2 fell by 8.8%...
[mind Retail Exclusive] Back Market presents 6-month report on virtual payment card
In Europe, for products not repairable under warranty, Back Market has been offering a dematerialised card refund solution since May 2024. Where compensation was previously sent by e-mail via an...
Temu leads growth in Q3, far ahead of Alibaba and JD.com
On November 21, PDD Holdings (Temu’s parent company) published Q3 figures. Sales reached US$14.2 billion, an increase of 44%, a marked slowdown on the 86%-uplift of Q2. Operating margin...
Delivery Hero prepares Talabat’s I.P.O. for Dubai Stock Exchange
German delivery giant Delivery Hero (GMV of US$51.2 billion in 2023, up by 5.7% in 70 countries) is aiming for US$1.5 billion when Talabat, the very dynamic subsidiary in the Middle East, is...
After a US$1.5 billion disposal, Advance Auto Parts closes 15% of its stores
In the U.S.A., Advance Auto Parts (AAP, 69,000 employees at the end of 2023), the American auto parts specialist, announced a closure of 727 stores (523 Advance Auto Parts, 204 Carquest) and 4...
Despite sales up 6.2% in Q3, Walmart innovates to reduce store theft
Driven by more profitable e-commerce and healthy like-for-like growth, Walmart was in brilliant health in Q3. While the group struggles to protect against theft, it launched innovations to ensure...
21 November 2024
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Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion
As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...
11 September 2026
Hugues Chanoine (Hygie31 Digital): “The next step is to eliminate filters to move to 100% conversational search”
The Hygie31 retail group, known for the Lafayette Pharmacies, is continuing to transform its websites, driven by Cocooncenter. Thanks to an AI strategy and a fully redesigned IT architecture, it...
ChatGPT: Bureau Vallée’s recipe to capture back-to-school spending
By launching a conversational chatbot with Algolia and a new module converting school lists into e-commerce carts this summer, Bureau Vallée aims to ease the chore of back-to-school supply list...
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Electronic shelf labels: why the US regulator threatens rollout
In the USA, the Federal Trade Commission has just required full transparency on the use of pricing algorithms based on personal data, under threat of penalties. In this regulatory framework...
2
E-commerce: click-through rate down by 5.4% since Google AIO launch in France
mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...
3
From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe
This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...
27 August 2026
4
With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era
With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...
9 September 2026
5
Retail media & LLMs: navigating intent-driven and custom experiences
From store aisles to ChatGPT Ads placements, retail media is shifting away from traditional slots, formats and keywords toward intent-based targeting. Driven by lower access costs to LLMs, full...
31 August 2026
6
Facing SharkNinja’s hegemony, Carrefour and Darty gain ground on TikTok Shop
While Sephora follows in Ulta's footsteps on TikTok Shop in the US, mind Retail analyzed sellers performance in Q2 2026. Based on exclusive data from Lengow and Kalodata, this European market...
7 September 2026