Sophie Baqué

Latest articles by Sophie Baqué

Convenience: Japan’s 7-Eleven powerhouse eyes Europe sales

Since the beginning of 2023, competition has intensified in Europe with the arrival of new grocery operators. The Japanese giant Seven & I Holdings is about to make inroads in various...

18 April 2023

Guillaume Darrousez, CEO Petit Bateau: After 6 months, a second-hand spending customer starts buying our new products”

Guillaume Darrousez, C.E.O. of the Petit Bateau children's wear brand, was a guest of the latest FrenchFounders meeting in Paris, attended by mind Retail. He shared future plans to combine carbon...

14 April 2023

France, Spain and Portugal: split payment is more popular than deferred payment

According to Floa and Kantar, if payment facilities are growing with a rise of e-commerce, European countries show notable differences. In Germany, the use of deferred payment has tripled in 2022...

14 April 2023

Furniture : Conforama and But launch a joint advertising agency

On Monday April 3rd, the household equipment retailers But and Conforama (Mobilux) announced a joint retail media agency called Retailium Media. They will offer advertisers a...

14 April 2023

Beauty. The Indian unicorn Nykaa continues to grow like crazy

Despite a departure of five senior executives since January 2023, Nykaa expects sales to grow by around 30% in the financial year ended in March 2023. On 5th April, the pure-player (which also...

7 April 2023

Walmart: By 2026, 65% of web orders prepared in stores will be automated

While Walmart has managed to increase the weight of online sales in 2022, with total revenue growth keeping pace with inflation, the company is making supply-chain automation a priority. Within 3...

7 April 2023

Beauty : L’Oréal adds Aesop to its portfolio of luxury brands

In search of cash, Brazilian beauty retailer Natura & Co had been looking to sell a gold nugget called Aesop since February. L’Oréal (2022 sales of €38.3...

6 April 2023

Etam Group: at Maison 123, the stores are in charge to double ownership of e-wallet loyalty cards

One year after the start of the dematerialisation of the loyalty card with Captain Wallet, the first results are encouraging for the fashion retailer. In 8 months, the value of customers who have...

5 April 2023

Cashback: a successful sales option to relieve pressure on spending

Well-established in English-speaking countries, cashback attracted French consumers in 2022. Driven by inflation and households budget constraints, this option is a marketing lever, allowing...

31 March 2023

Carrefour Brazil. How e-commerce doubled in Q4 2022 with VTEX

Last June, Carrefour’s Brazilian subsidiary launched an omnichannel integration project with VTEX. “The challenge was to serve web orders faster, offering more convenience and agility...

29 March 2023

Leroy Merlin wants to give up control in Russia

On 24 March, Adeo announced an intention to “cede control” of 113 Russian Leroy Merlin stores. However, the holding company wants to “keep its hand” in the poker game. The...

28 March 2023

In Dubai, the marketplace Noon is banking on external growth to counter Amazon

In the U.A.E., the marketplace Noon (also selling in Saudi Arabia and Egypt) has finalised the acquisition of the fashion pure-player Namshi (2021 turnover of US$491.6 million) with immediate...

28 March 2023

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Criteo appoints Gregory Mialhe as Retail Media Director for France

Criteo announced on December 16 the appointment of Grégory Mialhe as Retail Media Director for France. The former Director of Marketing and Direct Sales at Retailink by Fnac Darty...

22 December 2025

Small parcels: the EU sets a €3 custom duty, France wants to add €5

As the French National Assembly prepares to vote on the 2026 Finance Bill which includes a €5 tax on small parcels, the European Union has already approved a €3 customs duty per item category as...

19 December 2025

With Grand Frais, Apollo makes a first move into European grocery retail

Through an agreement to acquire 70% of the operator of Grand Frais, the US investment fund Apollo aims to double stores and evolve a model that has so far been entirely focused on physical retail...

19 December 2025

OMS: agentic AI sets new standards for e-commerce orchestration

Long confined to ‘click & collect’ or ‘ship from store’, Order Management Systems (OMS) are now expanding integration due to the rise of agentic AI which provides fine orchestration of flows...

18 December 2025

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Laurent Hugou (Les Mousquetaires): “With Diebold’s camera system, shrinkage at self-check-out is reduced by a third”

Shift towards an omnichannel payment service provider, roll-out of mobile payment and Diebold’s computer vision solution for self-checkout, impact of one-click payment on online sales, adoption of...

11 December 2025

How Maison 123 generated €420,000 on WhatsApp in 5 months

Riding on a reduction in Meta’s commercial policy, Wax start‑up specialised in WhatsApp engagement, is gaining ground, capitalising on messaging as a customer acquisition and retention channel in...

3 December 2025

Retail media: Marionnaud bets on print with Figaro to boost drive-to-store

According to our sources, Marionnaud’s beauty retailer will expand an advertising unit into 3 new countries in 2026 and is launching another retail media lever in the French key market. The goal...

26 November 2025

Carmila join forces with Unlimitail and JCDecaux to equip 252 malls

On December 9, Carrefour and Carmila signed a partnership with Unlimitail and JCDecaux to create a retail media network combining indoor DOOH and outdoor OOH across their sites in France and...

12 December 2025

Deborah Van Dessel (Lagardère Travel Retail): “We are testing AI tools and prompts for store layout”

Between global governance, local ambassador clubs and deployments at scale, Lagardère Travel Retail identified major operational gains thanks to AI, while other use cases reveal the current limits...

25 November 2025

Facing Temu and Shein’s offensive, Amazon cuts merchant fees

Asian marketplaces Shein, Temu and AliExpress, weakened in the U.S.A., are accelerating in Europe with very low, even zero, initial commissions. Amazon, as the global largest e-commerce player...

9 December 2025