Sophie Baqué

Latest articles by Sophie Baqué

With 16 new contracts signed in Q3, Shopify continues to focus on key accounts

Off-White, Victoria's Secret, Reebok... long associated with VSEs, Shopify intends to compete with Salesforce, Oracle, Adobe and SAP by setting its sights on major accounts.

4 December 2024

Carrefour to deploy GS1’s augmented QR code in all European banners by 2025

At the first CoNext event organised by GS1 on the theme of data for circularity, of which mind Retail was a media partner, Carrefour announced the deployment of the augmented QR code on private...

3 December 2024

Vorwerk deploys Younited Pay to ease Thermomix purchases

Acceptance rates, customer relations, impact on sales teams... At Tech for Retail in Paris, Mind Retail delved into the details of the test carried out in four French branches of Vorwerk, the...

3 December 2024

Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon

In Q3 in France, of the 6 online retailers that gained over a million monthly Unique Visitors (UVs), 5 were marketplaces. Whilst Temu leads the way, with a gain of 5.4 million visitors, Carrefour...

29 November 2024

JD Sports buys Courir for €520 million, 10 times EBIT

After buying rival U.S. retailer Hibbett for US$1.1 billion in April, JD Sports Fashion (sales 2023 of €11.93 billion, up by 2.9%) made a 2nd acquisition. On November 27, 2024, it took over...

29 November 2024

Alexis Marcombe, Unlimitail: “Our tech and data division will double in Q1 2025”

Ongoing developments in Germany, tech recruitment, search, omnichannel approach, connected TV... As the 2024 financial year draws to a close, Alexis Marcombe, C.E.O. of Unlimitail, shared his...

26 November 2024

Temu leads growth in Q3, far ahead of Alibaba and JD.com

On November 21, PDD Holdings (Temu’s parent company) published Q3 figures. Sales reached US$14.2 billion, an increase of 44%, a marked slowdown on the 86%-uplift of Q2. Operating margin...

21 November 2024

For the first time since 2020, the global luxury market is expected to drop in 2024

In 2024, 50 million people have stopped buying luxury brands, according to a report by Bain & Co and Altagamma. In a historic decline, the report recommends re-evaluating the brands' value...

21 November 2024

British retailers are up in arms against Rachel Reeves’ budget for 2025

British retailers are up in arms over the 2025 budget, presented at the end of October. Between increases in a minimum wage, the introduction of union rights and additional health insurance...

20 November 2024

[mind Retail Exclusive] Bonus repairs extended to all furniture categories in France

Launched in late 2022 as part of the French AGEC law and extended in May 2024, the repair bonus is gaining ground in the furniture sector, mind Retail learned. Ecomaison has announced an imminent...

18 November 2024

EU : Focus on the main regulatory changes for e-commerce in 2025

Standards for large platforms, green claims, right to repair... After DSA and DMA, what are the next regulatory developments for e-commerce in Europe? mind Retail interviewed Juliette Beaulaton...

15 November 2024

Dynamic pricing: how to optimise your prices with AI?

AI, integrating customer reviews into pricing strategies, personalised pricing... Between falling volumes, inflation and funding pressures, pricing strategies have become key to maintain a balance...

15 November 2024

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Personalised pricing: Europe keeps a low profile while New York forces retailers to be transparent

In the State of New York, unprecedented legislation has come into force requiring retailers using personalised pricing algorithms to inform consumers. While the NRF is seeking to counter its...

12 December 2025

Carmila join forces with Unlimitail and JCDecaux to equip 252 malls

On December 9, Carrefour and Carmila signed a partnership with Unlimitail and JCDecaux to create a retail media network combining indoor DOOH and outdoor OOH across their sites in France and...

12 December 2025

Coupang’s C.E.O. resigns after data leak of 33.7 million customers

On December 10, Park Dae-Jun, CEO of South Korean e-commerce retailer Coupang (2024 revenue: US$31.5 billion up by 29%) resigned. The cause was a security breach that exposed the personal...

12 December 2025

Kroger compensates Ocado with US$350 million and scales back robotic warehouses

After improving net margin in 2024, Kroger is closing several automated Ocado warehouses. The strategy is to strengthen in-store picking and delivery partnerships with DoorDash Instacart and Uber...

12 December 2025

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Payment: a lever for retail innovation

This month, our editorial team highlights how innovation is taking shape around payment. This key stage, enabling turnover to be collected by retailers, is at the heart of numerous pilots and...

28 November 2025

Leroy Merlin and Aroma‑Zone launch in‑store analytics pilots with XXII

French retail tech XXII, which aims to become the Google Analytics and Contentsquare of physical stores, has already signed with 15 retailers and shopping centres, mind Retail learned. A year...

5 December 2025

How Maison 123 generated €420,000 on WhatsApp in 5 months

Riding on a reduction in Meta’s commercial policy, Wax start‑up specialised in WhatsApp engagement, is gaining ground, capitalising on messaging as a customer acquisition and retention channel in...

3 December 2025

Laurent Hugou (Les Mousquetaires): “With Diebold’s camera system, shrinkage at self-check-out is reduced by a third”

Shift towards an omnichannel payment service provider, roll-out of mobile payment and Diebold’s computer vision solution for self-checkout, impact of one-click payment on online sales, adoption of...

11 December 2025

Retail media: Marionnaud bets on print with Figaro to boost drive-to-store

According to our sources, Marionnaud’s beauty retailer will expand an advertising unit into 3 new countries in 2026 and is launching another retail media lever in the French key market. The goal...

26 November 2025

Retail tech mapping 2025: 42% of start-ups already profitable, 53% aiming for breakeven within 3 years

In their final update for 2025 covering retail tech mapping, FDJ Ventures and France Digitale present new challenges for French retail start-ups. These include financing, slowing company creation...

10 December 2025