drive-to-store
Unibail Rodamco Westfield and Monoprix test DOOH measured by real impact
Crossing data from advertising campaigns with in-store KPIS, such as traffic and in-store revenue, is becoming a key challenge for retail media. While URW adopts a new offer from Cityz Media to...
- Retail
- Property and investors
- News
17 April 2026
USA : WhatsApp and SMS are integrated into Google Maps
After a test in Latin America in June 2024, Google is rolling out WhatsApp (Meta group) and SMS in Google Business Profile cards in the U.S.A. “Users can interact directly with brands at any...
27 January 2025
[mind Retail Exclusive] 9 months after the launch of customer calls, Etam’s sales conversion jumped between 4 and 7 points
In France, Etam underwear retailer (2023 sales of €480 million, down by 94% in one year, via 860 stores in 57 countries) launched a new initiative at its 317 French stores. Sales staff...
29 October 2024
Our mind news
Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...
- Retail
- mind Exclusive
- Retail tech
29 October 2026
Amid an ownership shake-up following its acquisition by Evoriel, shopping centre operator Advantail has signed with Formality to digitise the management of commercial leases and contracts across...
23 October 2026
With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...
- Retail
- mind Exclusive
- Retail tech
15 October 2026
Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...
7 October 2026
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Advantail signs with Formality to streamline commercial lease management
Amid an ownership shake-up following its acquisition by Evoriel, shopping centre operator Advantail has signed with Formality to digitise the management of commercial leases and contracts across...
23 October 2026