[mind Info] Thanks to a conversational chatbot, La Grande Récré triples e-commerce conversion rates Europe While AI conversational chatbots have become widespread in e-commerce, La Grande Récré shared with mind Retail the results of the tool launched in summer 2025 with iAdvize: number of queries, average basket size and conversion rate. Here are the figures.
Peak season 2025: From generative AI to conversion, the innovative strategies of Galeries Lafayette, La Grande Récré, Boozt and Blissim How are retailers and e-merchants preparing for peak season 2025? With the rise of generative AI engines in customer searches and LLM tools, what are the priorities for Digital and Omnichannel Directors to optimise conversion? Elisa Ouvrard (La Grande Récré), Régis Pennel (Galeries Lafayette), Romain Roulleau (Kingfisher), Maria Moreau (Boozt) and Amandine Pérot (Blissim) share with mind Retail their priorities for a transformative Q4.
