Cosmetics: How start-up Aiso multiplied by 5 the visibility of U.S. brand Particle on ChatGPT Americas Since March 2025, Israeli start-up Aiso has been working with the U.S. online brand Particle, a specialist in men’s cosmetics, to strengthen visibility on ChatGPT. In 6 months, impressions have multiplied by five and traffic from the LLM increased by 2.5%. For mind Retail, C.E.O. Benjamin Tannenbaum explains the technological mechanisms behind the solution.
