Free California: first flagship dedicated to live shopping on TikTok Americas Gone are the days of content creators live-streaming from a bedroom. On November 21, digital agency Outlandish opened a first store in the U.S.A.…
YouTube partners with e-tailer Shopee in 3 South Asian countries Asia Faced with a dynamic growth of TikTok in South East Asia, YouTube Shopping (a subsidiary of Alphabet Inc.) and Shopee (a subsidiary of Sea Group,…
In one year, 50% of UK TikTok users have bought on TikTok Shop Americas In both the UK and the USA, TikTok Shop is gaining market share in the fashion and beauty categories. In the first half of 2024, the TikTok e-commerce service became the 10th-largest e-tailer in the UK, and the 16th-largest in the USA.