social media

What strategies do retailers use to select their offerings on TikTok Shop? What are the most effective commercial levers? 5 months after the launch of the social commerce platform in France...

22 September 2025

Customs duties: Shein and Temu raise prices

In the United States, in response to Donald Trump’s decision to raise customs duties to 145% on Chinese imports and end the de minimis rule from May 2, Asian e-commerce giants Shein and Temu...

18 April 2025

With 40% of online sales, Best Buy is banking on influence to reach a new level

In the U.S.A., with preparation for a marketplace by June 2025, Best Buy (2024 turnover US$41.5 billion, down by 4.4%) launched an affiliate programme for content creators on April 8. Not yet...

10 April 2025

[mind Retail Exclusive] With Aive, Tefal boosts Instagram campaigns with AI

According to our sources, the Seb group selected the start-up Aive, specialised in the automation of content for social networks, for a first campaign on Instagram and Facebook during the holiday...

5 March 2025

Perplexity AI, Project Liberty, Elon Musk… Who will buy TikTok US?

After obtaining a temporary reprieve from President Donald Trump, it's time to ask who among American investors will get their hands on 50% of TikTok US?

23 January 2025

Xavier Niel joins the board of directors of ByteDance, parent company of TikTok

TikTok has until the end of January 2025 to meet an ultimatum set by the USA. Meanwhile, Frenchman Xavier Niel joined the Board of Directors of ByteDance, TikTok's parent company.

5 September 2024

In one year, 50% of UK TikTok users have bought on TikTok Shop

In both the UK and the USA, TikTok Shop is gaining market share in the fashion and beauty categories. In the first half of 2024, the TikTok e-commerce service became the 10th-largest e-tailer in...

29 August 2024

Social commerce: why Amazon needs TikTok’s audience

At a time when growth is slowing, Amazon (2023 sales: US$574.8 billion, up 12%) signed an agreement on August, 8 with Tik Tok (1.58 billion users in April) to enable highly engaged American users...

21 August 2024

Chalhoub launches 2-hour delivery in Riyadh with Level Shoes

In June 2024, a year after launching a two-hour home delivery service in Dubai, Chalhoub’s Level Shoes (selling 250 shoe brands and two flagships in Dubai Mall and Riyadh Park Mall) decided...

25 June 2024

Amanda Medina, Etam: “We now have real expertise on Instagram”

With nearly 1.3 million followers on Instagram, Etam stands out for a social media strategy that's close to its audience, focused on collaborations and interaction. Amanda Medina, Head of Social...

12 June 2024

TikTok: 120 mins per day in France, 127 minutes for the U.K.

According to Qustodio, TikTok is the first social network in the world, in terms of time of use by customers under 18 years old. Building on a growing audience, TikTok has just announced an...

8 February 2024

TikTok: Indonesia is about to ban commerce on social networks

Indonesia, the most populated country in South-East Asia (270 million inhabitants), is taking action to limit the risk of the major social networks, such as TikTok, becoming a monopoly. At a...

27 September 2023

[confidential] Interflora is about to launch an unlimited delivery subscription service in Italy

Having made subscription a lever for repeat sales and customers loyalty in France, the flower delivery platform is unveiling priorities for Europe. Marta Lucas, Group Head of Relationship...

20 June 2023

In 2022, Chanel recorded 3.75 million views on WeChat

In 2022, Chanel was the most active luxury brand on China’s social media. According to a survey by the data analysis platform iPaiban, Chanel published 72 posts on a WeChat...

10 January 2023

Our other services

Research

Conducting customized studies: benchmarks, overviews, personalized newsletters, white label content.

Training courses

Our training courses & masterclasses: short formats for management, executive coaching, and skills development for junior profiles.

Events

Our networking activities: half-day conferences dedicated to industry issues and open to the entire ecosystem.

Our mind news

See all

Marketplaces: Stockly enters Switzerland with MediaMarkt, Decathlon, Galaxus and Manor

After a loss-making but high-growth year in 2025, the stock-pooling start-up for marketplaces signed agreements with 4 Swiss players, mind Retail learned. By taking on one of Europe’s most...

30 January 2026

Save launches an e-commerce site to support a shift towards sales

Having just reached break-even, the French subsidiary of refurbished specialist Save intends to go beyond an historical model of repair to develop sales of accessories and refurbished products...

23 January 2026

Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round

After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...

11 January 2026

Agentic AI: Hymalaia attracts retailers and announces imminent fundraising

According to our sources, the young start-up Hymalaia is continuing development in retail with 4 new retailers currently in POC and an imminent fundraising. We examine the details.

16 December 2025

Most viewed articles of the month on mind Retail

What readers clicked on the most last month.

In the category

What readers clicked on the most last month.

Shoptimus AI scales up in grocery smart shopping lists and prepares for a new funding round

11 January 2026

Global retail tech investment rose by 7.4% in 2025

In 2025, venture capital continued to flow into commerce technologies. With 27.5 billion dollars invested in retail tech, the average deal size increased while the number of transactions declined.

23 January 2026

With Walmart, Ulta Beauty, Zalando and Carrefour, Google launches an agentic commerce protocol

Following the launch of payments in Copilot, Google is preparing to join OpenAI and Microsoft, but with a more integrated version focused on its own payment method, Google Pay. These moves...

13 January 2026

2026 Trends – Retail media, between omnichannel reach, creativity and measurement

(Trends, 6/6) After an exceptional 2024 driven by the Olympic Games, retail media entered a phase of maturity and slowing business last year. It nonetheless remains extremely dynamic, fuelled by...

28 January 2026

2026 Trends – Chatbots, WhatsApp, social networks: don’t miss out on conversation

(Trends 2/6) After a cautious observation phase by retailers and some high-profile hallucination issues, 2025 was a turning point operationally for chatbots and conversational tools. Positioned...

13 January 2026

2026 Trends – How far should retailers open the door to AI Search engines ?

(Trends 1/6) With data visibility, recommendations, transactions on ChatGPT, Gemini and Perplexity, LLMs are establishing themselves as new entry points for e-commerce. As search, comparison and...

8 January 2026