TikTok Shop
U.S.A: ByteDance transfers control of TikTok to investor consortium
On September 25, Donald Trump signed an executive order mandating the sale of TikTok’s U.S. operations, a subsidiary of ByteDance (2024 revenue: US$155 billion, up by 38% year-on-year)...
7 October 2025
TikTok Shop: how to build a catalogue optimised for influencer strategies
What strategies do retailers use to select their offerings on TikTok Shop? What are the most effective commercial levers? 5 months after the launch of the social commerce platform in France...
- Retail
- Analysis
22 September 2025
TikTok Shop launches in Japan and secures a future in Indonesia
Bytedance is preparing to launch TikTok Shop in Japan. This is expected from a change in the app’s privacy policy in Japan, which now refers to “shopping features,” according to...
- Retail
- Retailer and e-commerce
- News
19 June 2025
Ireland: TikTok Shop captured 5% of the beauty market in just 3 months
Threatened with a loss of control in the U.S.A., TikTok is accelerating in Europe. With a remarkable breakthrough in the U.K., where the online store is already the 2nd largest cosmetics...
- Retail
- Retailer and e-commerce
- News
24 April 2025
TikTok Shop arrives in France, Germany and Italy
TikTok announced the launch of TikTok Shop in France, Germany and Italy on March 31. The service is now available in 15 countries. The shopping features are directly integrated into the videos in...
28 March 2025
TikTok Shop arrives in Western Europe, with a potential market of €3.3 billion
After the launch of TikTok Shop in Mexico, the platform is launching this feature in France, Germany, Italy and Spain, four countries with a combined total of 85 million users in 2024. Since...
26 February 2025
California: first flagship dedicated to live shopping on TikTok
Gone are the days of content creators live-streaming from a bedroom. On November 21, digital agency Outlandish opened a first store in the U.S.A. dedicated to live shopping on TikTok Shop. In...
28 November 2024
Our other services
Research
Conducting customized studies: benchmarks, overviews, personalized newsletters, white label content.
See more
Training courses
Our training courses & masterclasses: short formats for management, executive coaching, and skills development for junior profiles.
See more
Events
Our networking activities: half-day conferences dedicated to industry issues and open to the entire ecosystem.
See more
Our mind news
After a loss-making but high-growth year in 2025, the stock-pooling start-up for marketplaces signed agreements with 4 Swiss players, mind Retail learned. By taking on one of Europe’s most...
- Retail
- mind Exclusive
- Retail tech
30 January 2026
Having just reached break-even, the French subsidiary of refurbished specialist Save intends to go beyond an historical model of repair to develop sales of accessories and refurbished products...
23 January 2026
After securing a strategic partnership with Spanish grocer Bon Preu, retail tech firm Shoptimus AI—first spotted by Carrefour—is accelerating a rollout. By leveraging AI agents to automate grocery...
- Retail
- mind Exclusive
- Retail tech
11 January 2026
According to our sources, the young start-up Hymalaia is continuing development in retail with 4 new retailers currently in POC and an imminent fundraising. We examine the details.
- Retail
- mind Exclusive
- Retail tech
16 December 2025
Most viewed articles of the month on mind Retail
What readers clicked on the most last month.
What readers clicked on the most last month.
1
Circana: French e-commerce ended 2025 with strong growth, hypermarkets continue to decline
After four years of decline, volumes of fast-moving consumer goods (FMCG) rose again in 2025 in France and Europe, although they did not compensate for four years of losses. The rebound was...
- Retail
- Economy and regulators
- Analysis
15 January 2026
2
Black Friday: Amazon’s AI assistant Rufus featured in 38% of sessions in the US
While peak season sales, revealed at the NRF Big Show, rose by 4.1% in the US from November 1 to December 31, 2025, Rufus, Amazon’s conversational chatbot, confirmed its traction. During the...
- Retail
- Economy and regulators
- News
15 January 2026
3
2026 Trends – BNPL, mobile checkout, wallets: new challenges for payments
(Trends 3/6) Faced with soaring Visa and Mastercard fees, European retailers are looking for alternative payment methods that protect margins while boosting conversion. From wallets and...
- Retail
- Economy and regulators
- Analysis
16 January 2026
4
2026 Trends – Retail organises itself in the face of the Trump trade war
(Trend 4/6) Invested as President for a second term in 2025, Donald Trump has shaken global trade. Between higher customs duties, a tax on small parcels, attacks on diversity and inclusion...
- Retail
- Economy and regulators
- Analysis
23 January 2026
5
Retail tech: major trends for 2026
In 2026, retail can no longer afford to promise. It must deliver. Retail tech has entered the execution stage. The race for showcase innovation is over, giving way to clear priorities: operational...
30 January 2026
6
China bans JD.com, Alibaba and Meituan from forcing promotions
On January 7 2026, China published new regulations banning the country’s major e-commerce platforms such as Alibaba from forcing merchants to apply promotions. These measures, which will...
- Retail
- Economy and regulators
- News
8 January 2026